Frequently Asked Questions

What are search engines?
Search engines are websites like Google and Yahoo, where users go to find things on the Internet. At this time, Google is the #1 search engine, with Yahoo running second in terms of number of people visiting. Users enter search terms, and the search engine brings up results related to the search term.

What is online advertising with search engines?
Search engines make money by showing advertisements related to search terms. Advertisers run ads for their products and services, and pay to have those advertisements show up when people run searches for terms similar to those products and services.

Why does my business need to advertise online?
Traditional forms of advertising (newspapers, leaflets, phone books, etc.) are expensive, cumbersome, and impossible to track. Online advertising is inexpensive and finds your local customers when they're in the act of looking for your product or service. By advertising to them online, you will generate more customers, and ultimately make more money.

What is included in the JumPage service?
JumPage Solutions handles a full spate of online marketing and advertising services. As part of your package, JumPage will:
  1. Create a basic website for you if you do not have one.
  2. Submit your website to be listed in Google.
  3. Create and run an online search engine advertising campaign for your business. JumPage generates your keywords, creates your advertising text, and runs the campaign, all with no effort needed on your part. Your monthly fee covers all of our advertising services.
  4. Report on the effectiveness of this online advertising campaign.


Who will see my advertisements?
People in your area who are interested in what your business is selling. Online advertising can and will be targeted to your city and the surrounding community, and keywords make it possible to show ads only to people who are searching for what you offer.

What are keywords?
Keywords are the words that describe what your business does, and they are used as the basis for all Internet advertising. For example, an advertisement for a florist might run off of the keywords "florist," "flowers," "floral" and "roses."

How do I choose my keywords?
You don't have to! JumPage Solutions handles the keyword generation for you when you sign up with our service.

Can I change my keywords?
Yes. To change your keywords, please send us an email request with the proposed changes, and we will commit those changes within 48 hours.

How do I know if my ads are working?
You can request JumPage Solutions to send you reports by contacting our customer support.

Where will my ads run?
Your ads will run on the most-trafficked search engine, Google.

Can I design my own ads?
Not at the moment. JumPage Solutions is currently only working with text ads, as we feel these are the most effective ads on the market today. When new technologies become available and are cost-effective for small businesses, we will add them to the JumPage Solutions advertising service.

What is the cost?
JumPage currently charges $39.95/month for a broad-based online local advertising campaign. This cost covers all of the services above. Please note that this money is not wasted on people who look at your ad and move on - all of our ads are Cost-Per-Click (CPC), which means that your money is only used when a customer clicks on your ad and is taken to your website.

PACKAGE INCLUDES:


I have seen other agencies charging hundreds or thousands of dollars for services like this. Why are you so inexpensive?
We have low overhead, and don't expend effort on large-company accounts. Traditional agencies spend time and effort to deal with clients who spend thousands of dollars on national and global advertising campaigns. Agencies are geared for that kind of account, and have difficulty adjusting to the needs of a small business and a small-business budget.

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